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13 Rules to Build Iconic Brands With Community Led Growth
Your Playbook on Community-Led Growth With Lessons From The World's Best Companies
"Lloyed is one of the most driven, passionate and generous individuals I’ve worked with. He is never too busy to help a colleague, client or community member succeed."
–Jenn Delconte, Community and Events Manager at Klue
IF YOU BUILD A COMMUNITY,
YOU WON'T BECOME A COMMODITY
Learn the 12 Rules of Community-Led Growth:
1. Set the Foundation
2. Find Your Powerful Purpose
3. Serve One Audience
Exceptionally Well
4. Set an Inspiring and Long-Term Goal
5. Nail Then Scale
6. Create the "Aha" Moment
7. Engage Multiple Senses to Delight
8. Involve Your Community Members
9. Reward Your Champions
10. Make It Sticky
11. Show Up Consistently
12. Measure and Monetize
Plus, get access to case studies and frameworks from the
world's best Community-Led Growth Companies
Why Community-Led Growth?
The Traction Community, co-founded by Lloyed Lobo
In a world of rapid innovation and global competition, a thriving community can become your single greatest asset.
If you build a community, you will never become a commodity.
Community-Led Growth takes the timeless strategy of building an audience of raving fans and updates it for our digital and hybrid world.
Author Lloyed Lobo provides a detailed, 12-Step framework for building a community of superfans while sharing inspiring examples of thriving communities big and small.
If you're ready to make world-changing impact through your business and community, let Community-Led Growth be your playbook.
Meet Lloyed Lobo
Lloyed Lobo is an entrepreneur, community leader, speaker, and podcast host.
Lloyed first experienced the power of community as a young refugee of the Gulf War in Kuwait, where he witnessed firsthand how people came together to support one another in times of crisis.
Lloyed is the co-founder Boast.AI, a fintech platform that helps companies accelerate innovation through R&D funding and intelligence. Boast.AI leveraged Community-Led Growth to bootstrap to over eight figures in revenue.
He is also the co-founder Traction, a non-profit community of +100k innovators and entrepreneurs. Traction brings leaders from the fastest-growing companies to share business advice via webinars, podcasts, meetups, retreats, and conferences.
Lloyed has been featured in Forbes, TechCrunch, Fox Business, SF Biz Journals, and VentureBeat. He has also been featured on a number of conferences and podcasts including SaaStr, Entrepreneurs on Fire, Marketing School, Mixergy, and 1Mby1M.
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